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ABOUT

Seton Kim

is currently a freelance Creative Director, Designer and Animator working with a variety of studios and clients
in the entertainment industry. In addition to working independently, he has partenered with an array of collaborators
in order to deliver complete design and production solutions.

Previously he was the Senior Creative Director at REZN8
, an acclaimed design studio located in Hollywood, CA
He was involved in all aspects of the creative process from client management and concept development to design
and production.

After graduating with a B.A. in design from UCLA, Seton attended the Art Center College of Design in Pasadena.
There he earned a B.F.A. in Grahics/Packaging with an emphasis on new media. His interest in interface design
landed him a position at And Interactive where he worked on multiple web and itv development projects including
Telecom Italia’s “Stream” broadband prototype.

Seton joined REZN8 in the fall of 1996. Over the course of 13 years he has helped shape a wide spectrum of
brand identities including Citibank, Cisco, Intel, Microsoft, Xbox, ABC, CBS, FX and FOX. From 1996 to 1998
Seton was instrumental in defining Citibank’s global online presence including Citibank.com, Direct Access Home
Banking, and their flagship Bank of the Future in San Francisco. In 1998 Seton moved into motion design beginning
with ABC’s network branding and the Emmy Award winning CBS Winter Olympics Package. In 2000, Seton was
awarded the priveledge to design Microsoft’s Xbox Dashboard Interface and define the console’s user experience.
Since then Seton has delivered unique branding solutions for a wide array of high profile events and
brands including 3 Super Bowls, 2 Academy Awards Show Opens, 7 CBS Network Campaigns, and the Games for
Windows E3 Vision Video announcing DX10 to the world. He’s received numerous awards including an Emmy for
the 2000 ABC Super Bowl Pregame Show and multiple PromaxBDA Gold and Silver Awards. His more recent clients
include The Golf Channel, Spike, CBS Sports Promo, FSN, Fox Sports Marketing, Entertainment Tonight, E! News,
Comcast and the UFC.

As a multidisciplinary designer, Seton’s skill range includes concept development, design, direction, shoot
supervision, live action integration, user experience and interface design, 2D and 3D animation, concept/production
design and illustration. He thrives in collaborative environments as both a leader and someone who is capable of
delivering projects from start to finish.

In an alternate universe he would be independently wealthy so he could play volleyball all summer, snowboard
all winter, and play drums for Paul Weller. His favorite past times are building legos with his 3 kids and relaxing
with his wife. Of all his accomplishments he is most proud of his family.

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